Since 2017, BBGSHOPHK has been redefining how trend-driven fashion is discovered. Based in Hong Kong and now expanding its reach to Singapore, we are more than just a select shop—we are a vibrant space where street style, music, and self-expression converge.

Our Mission

At BBGSHOPHK, our mission is to bring you the highest quality apparel and the freshest trends that define today’s culture. We meticulously curate rising labels that resonate with a free, bold, and sexy lifestyle, ensuring that every piece tells a story of individuality and confidence.

Featured Brand: BADBLOOD

Among our standout selections isBadblood in Singapore, a Korean brand making waves globally and carving out a niche in the local fashion scene. Known for its futuristic Y2K vibes and streetwear-inspired edge, Badblood in Singapore has already captured the attention of iconic artists like Blackpink, New Jeans, and Aespa. From eye-catching tanks to stylish crop tees, these statement pieces celebrate movement, confidence, and individuality. For fashion lovers in Singapore, Badblood in Singapore offers an unapologetic mix of boldness and streetwear energy, seamlessly integrating into everyday wardrobes.

Featured Brand: LSOUL – Where Bold Meets Elegant

Introducing LSOUL, BBG’s latest pick for modern women who desire style with attitude. With sleek cuts and vibrant colors, each piece blends comfort, street-inspired design, and feminine charm. Ideal for coffee dates, city strolls, or casual nights out, LSOUL empowers BBG girls to express their confidence, individuality, and effortless chic every day. Founded in Vietnam in 2017 by Nguyen Trong Lam, LSOUL transitioned from importer to design house in 2022, championing its ethos of “feminine but still individual.” Rebranded in 2024, LSOUL now shines on a global stage, with international celebrities like Jennie, IU, and Lisa frequently styling its looks.

For Singapore Trendsetters

BBGSHOPHK is excited to introduce these must-have styles to Singapore’s fashion scene. From Badblood in Singapore exclusives to LSOUL’s elegant yet daring pieces, our collections are crafted to elevate your everyday style with confidence and edge. Embrace the energy of Badblood in Singapore and discover how it can transform your wardrobe today!